We are delighted to once again be instructed by Swissport Aspire Executive Lounges to lead the design for their latest expansion into Morocco. Following a significant license win, Swissport is set to introduce 11 new lounges across nine airports, bringing their renowned blend of premium hospitality and local inspiration to travellers in the region.
At DV8 Designs, we are proud to support Swissport Aspire Lounges as they turn to us to shape spaces that elevate the passenger experience while celebrating the vibrant character of Moroccan culture. The lounges will merge Aspire’s global standards with design elements inspired by the unique landscapes, architecture, and materials of Morocco, creating spaces that are both functional and authentic.
Associate Senior Interior Designer Jess Sutherland shared insight into the design approach:
“We used our depth of knowledge of the Aspire brand to create a concept for Morocco that optimises operational flow and customer journey. Design inspiration was drawn from local landscapes, architecture, and materials to merge with the Aspire brand to create a concept model that features all the signature Aspire brand signifiers whilst feeling authentic to the local surroundings of each lounge. The result is a brand-new approach for Aspire which we feel holds its own in the global airport lounge market and also has a story to tell. We are looking forward to the next chapter.”
This exciting project reflects our expertise in designing spaces that balance functionality with storytelling, ensuring travellers experience a seamless and inspiring journey. We can’t wait to see these stunning lounges begin to open in 2025 and are honoured to play a key role in Aspire’s continued growth and success.
Stay tuned for updates as this incredible project unfolds!